Maximizing Pre-Production for Video Projects

Maximizing Pre-Production for Video Projects

Pre-Production is one of the most important aspects of creating video. In this episode, Blue Key Media’s Creative Producer Sophia Reed (formerly with The CW and WCCO) breaks down what pre-production is, how you can collaborate with your video team to get the most out of it, and what you should accomplish during pre-production to ensure the rest of the project runs as smoothly as possible.

Key Takeaways:

  • A strong foundation made in pre-production will help the entire project run smoothly.
  • Pre-interviews with subjects will make for a better and more cohesive story, and allow your video team to work with intention.
  • Bring in key decision makers early to ensure the project says the right thing, stays on time, and stays on budget.

Pre-production is one of the most important aspects of the video process, so make sure you get the most out of that time. If you want to have a conversation about video for your company – reach out to Blue Key Media for a free, no-pressure chat! 

For even more insight into video marketing, check out more episodes of Unlocked: Grow Your Business with Video. Find the show on Apple Podcasts, Spotify, and Google Podcasts!

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Tory Thompson
tory@bluekeymedia.com

Tory Thompson is a cinematographer and editor at Blue Key Media. He is a swiss army knife, interacting across all projects in various ways.