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Nonprofit Video Production That Fuels Your Mission

Your nonprofit is making an incredible impact. We help you share that impact through nonprofit video production in Minnesota that inspires giving, connects people to your mission and grows donor engagement.

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Trusted by Great Organizations to Bring Their Stories to Life

Second Harvest Heartland logo with a green-yellow circular emblem and wheat stalk.
Red heart with a white torch and flame next to the text American Heart Association in black letters.
Green open gates next to the words College Possible in blue text on a light background.
Minnesota Zoo Foundation logo with a stylized animal face formed by black leaves above the organization’s name.
Goodwill Easter Seals logo with blue text in a white rectangular frame.
Lutheran Social Service of Minnesota logo with a red heart and yellow flame icon.
University of Minnesota Foundation logo with a large maroon M and text above and below it.
Opportunity Partners logo with interlocking red and yellow rings beside blue text.
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Why Video Matters for Nonprofits

Your organization’s story is your greatest asset. But if people don’t feel connected to it, they’re less likely to act. At Blue Key Media, we specialize in creating videos that speak to the heart and move people to action.
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With the right video, you can:

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Increase donations and monthly giving
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Build stronger connections with your donors and supporters
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Inspire volunteers to join your mission
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Strengthen awareness for your cause in the community

Nonprofit Videos We’ve Created

We’re honored to partner with nonprofits that are changing lives every day. These recent projects show how heart-focused, people-centered storytelling can drive donations, deepen donor engagement, and inspire action.

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  • Fundraising, Nonprofit
Breck School | Blue & Gold Bash Video
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  • Fundraising, Healthcare, Nonprofit
Luca’s Story | American Heart Association
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  • Fundraising, Nonprofit
Luther’s Story | Second Harvest Heartland
A blank white grid with faint gray lines dividing it into four rectangular sections, ideal for organizing video production storyboards or scene layouts.
  • Fundraising, Nonprofit
Emily’s Story | American Heart Association
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  • Fundraising, Nonprofit
Dave’s Story | Opportunity Partners
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  • Fundraising, Nonprofit
VocalEssence | Gala Video
A blank white grid with faint gray lines dividing it into four rectangular sections, ideal for organizing video production storyboards or scene layouts.
  • Nonprofit, Testimonial
Melody’s Story | Mid Minnesota Legal Aid
A blank white grid with faint gray lines dividing it into four rectangular sections, ideal for organizing video production storyboards or scene layouts.
  • Fundraising, Nonprofit
Minnesota Zoo | “The Great Symphony of Life”
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Types of Nonprofit Videos We Specialize In

Every nonprofit has different needs, so we offer a variety of video services designed to support your fundraising, marketing, and outreach efforts. Our team works with you to identify the right approach and format for your goals, whether you need to inspire donors, attract volunteers, or showcase your organization’s work.

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Fundraising Videos

Inspire donors at events, galas, and online campaigns

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Testimonial Videos

Share authentic stories from those you serve

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Mission Videos

Tell your organization’s story and share the purpose behind the mission

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Gala Videos

Create emotional, high-impact videos that elevate your event and move donors to give.

Our Work Creates Measurable Impact

We’re proud to help nonprofits raise more, reach more, and deepen their relationships with donors and supporters. The results speak for themselves:

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Increased outcomes in fundraising efforts

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Over 40 nonprofits served across Minnesota and beyond

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30+ years of combined nonprofit video production experience

American Heart Association

Case Study

How AHA Minnesota Raised a Record-Breaking $190k Through Impactful Video Storytelling

“The Blue Key team have been so great to work with. From storyboarding the project to filming and editing – they always capture what we are looking for and share our stories in a beautiful and well-th…”

Olivia LaVoy

American Heart Association | Communications Director

View Case Study

Hawkins, Inc.

Case Study

Hawkins Used a Recruiting Video to Reduce Turn Over by 50%

“I felt incredibly comfortable that Blue Key Media took the time to learn about us and how we wanted to portray the information, and their professionalism in capturing it on video was excellent. The e…”

Minde Frederick

Hawkins, Inc. | Recruiting Manager

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Minnesota Zoo Foundation

Case Study

The Minnesota Zoo Exceeds Emotional and Financial Impact at Fundraising Event

“Beastly Bash was a huge success, with funding that exceeded their goal of $735,000. The videos Blue Key Media produced sparked strong engagement among guests and staff alike, garnering a lot of posit…”

John Frawley

President

View Case Study
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Our Process Makes the Difference

We know how important it is to make the most of your budget and resources. That’s why we follow a proven process for nonprofit video production projects in Minnesota and beyond that ensures every video drives results.

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1. Creative Development

We guide you through a workshop to align your team, clarify goals, and define your message.

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2. StoryFinding

We pre-interview candidates and identify the strongest story that will connect with your audience.
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3. Plot Building

We outline the story structure so everyone is aligned on the narrative before production begins.

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4. Production Planning

Our team organizes and coordinates all the details for a smooth production process.

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5. Production

We capture authentic, heartfelt moments that bring your story to life.

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6. Editing & Animation

We craft your story into a polished, compelling video with expert editing, sound, and visuals.

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7. Delivery and Distribution

We help you strategically share your video and think through distribution to maximize impact.

Why Nonprofits Choose Blue Key Media

Nonprofit work is personal and we approach it with the same level of care and sensitivity. Our team understands how to tell stories that reflect the heart behind your mission while also driving measurable results. We have a proven track record of helping organizations raise more through powerful storytelling and we bring both creativity and passion to every project.

As a full-service video production partner, we lead the entire process from story development through distribution so you can stay focused on the important work you are doing in your community.

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Frequently Asked Questions

Questions we often get asked

What is the ROI of video production for nonprofits?

Video production for nonprofits is a powerful tool for building an emotional connection with your donors, letting them vividly experience your mission and impact. It brings the stories of those you serve right to your audience. It’s proven to be the most engaging medium and powerful for raising awareness. Our videos consistently provide positive ROI for our clients.

To be honest, it depends. We work with a variety of budgets, ranging from a few thousand dollars all the way up to $50,000 or more. Our storytelling projects typically start at $10,000 and average between $15,000 – $20,000. We’ll work with you to craft a solution that fits within your budget and makes the most of your investment.
Every project is a little different, but a nonprofit video usually takes 1.5-3 months from start to finish. Pre-production varies between 2-4 weeks, production can be a few days or spread over multiple weeks, and post-production takes between 4-6 weeks to complete. We’ll work with you to create a realistic timeline that we all feel good about.
We can create a wide variety of videos depending on your organization’s needs. Our most popular options are feature videos for galas/events and testimonial/impact videos for sharing real-life stories.
Yes! We travel all the time for client work. To Greater Minnesota, a neighboring state like Wisconsin or South Dakota, or even across the globe. If there’s a great story that needs to be told, we’ll travel to it!
Most of the work we do is entirely in-house. We have an awesome team of storytellers and creatives that bring your project to life. However, we also have a long list of vetted partners we bring in when the timeline or scope demands it. Regardless, you’ll have someone from our team helping throughout the whole process
Blue Key Media has a team of full-time staff bringing your videos to life. This brings unique benefits like access to over 30+ years of nonprofit video production storytelling working on your videos; reliability with communication and deadlines; and a thorough, proven process for success. Solo videographers can be a nice option if you need cheap video, but if you need reliability and consistency– work with a team.

Latest Resources

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Ready to Share Your Mission With the World?

We’d love to help you tell a story that inspires giving and grows your impact.

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About Us
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